The Woman Who Was Paid $35 For Building Nike

In the video, Carolyn Davidson revisits Nike's headquarters in 1983, reflecting on her iconic contribution to the brand's identity. Having designed the Swoosh logo in 1972 for just $35, Davidson walks through the company's bustling headquarters, witnessing firsthand the immense impact of her simple yet revolutionary design. The video captures the juxtaposition of Davidson's modest beginnings with Nike's meteoric rise, highlighting the logo's evolution from a humble graphic into a symbol of athletic excellence and global recognition. Her visit underscores the lasting legacy of her work and the remarkable journey of Nike as a brand.

WATCH:

Carolyn Davidson visiting Nike HQ in 1983, she designed the Swoosh logo for $35 back in 1972 pic.twitter.com/NpjlgbUoSd

— Historic Vids (@historyinmemes) September 13, 2024