How The Greatest Products Are Actually Created

In the video, Eric Schmidt explores the essence of designing outstanding products by emphasizing that they should cater directly to the needs of their creators. Schmidt argues that the most successful innovations arise when designers and developers prioritize their own experiences and challenges, creating tools and solutions that genuinely resonate with their own work processes. By focusing on what they themselves find valuable and effective, creators can produce products that are not only functional but also deeply intuitive and impactful, ultimately benefiting a broader audience.

WATCH:

Eric Schmidt: great products are designed for the creators themselves. pic.twitter.com/HZzkiCwopw

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