How Pepsi Got Revenge On Coca-Cola

Back in 2001, after Coca-Cola announced it was outselling Pepsi by four to one, Pepsi fired back with a clever, wordless commercial that instantly went viral for its time. The ad shows a young boy at a vending machine buying two cans of Coke—not to drink, but to stack on the ground so he can stand tall enough to finally reach the Pepsi button, which was just out of his reach. The punchline lands without dialogue, delivering a sharp message about preference and brand loyalty that many still consider one of the smartest soda ads ever made.

WATCH:

In 2001, Coca-Cola announced that it had sold four times more than Pepsi, and this was the company's response. pic.twitter.com/jKqzHlcNxe

— History Defined (@historydefined) January 13, 2026